Marie Helweg-Larsen, Ph.D
Professor of Psychology, Dickinson College
My social psychological research examines why smart people do dumb things especially in the area of health. Much of my research investigates the causes, consequences, and correlates of optimistic bias as well as other health-related behaviors and cognitions. Most recently I have examined cross-culturally how moralized beliefs about smoking affect risk perceptions and willingness to quit smoking. In my current NIH-funded research I am examining the effects of stigmatization on smokers' willingness to quit smoking.
Watch videos about my lab and my certified therapy dog, Mia.